Diploma of Business (Marketing) BSB50701

The Diploma of Business (Marketing) focuses on marketing from a strategic point of view and is an ideal qualification for people at management and senior management roles in marketing.

Recommended for

Senior Business Managers with sales and marketing responsibilities would particularly benefit from this qualification.

Learning Outcomes

• Determining marketing opportunities
• Adjusting the marketing mix
• Developing and delivering a marketing communications plan
• Monitoring and reviewing marketing performance
• Leadership in a marketing environment

Learning Time Period

The Diploma of Business (Marketing) qualification must be completed within two (2) years of commencement.

Assessment

Assessment for this qualification includes underpinning knowledge questions, work-based projects and third party reports.

Requirements to Receive the Diploma of Business (Marketing)

This qualification requires the successful completion of 8 Units of Competency as follows:

5 Units of Competency from Diploma of Business (Marketing) Core Units

PLUS

3 Units of Competency from Diploma of Business (Marketing) Elective Units , chosen from the list below.

Enrolment

To enrol in this qualification, call 13 16 48.

Additional Information

Have questions about assessment, accreditation or fees? Perhaps you'd like to claim credit for part of your AIM qualification. If so, see our additional information about studying a qualification at AIM.

If you wish to discuss your training requirements or to learn more about AIM's range of learning solutions, fill in the enquiry form and a member of our Training Advisory Team will contact you.