AIM networking reaps a world record

It’s official – the Australian Institute of Management is the proud holder of a new Guinness World Record for networking.

AIM established the new mark in Cairns on Thursday 17 October when 475 people networked in the same room at the Pullman Reef Hotel and Casino.

A Guinness World Record adjudicator was flown in from Canberra to oversee the event and to formally recognise the new record had broken the previous benchmark which was held by a Hong Kong organisation.

AIM Cairns Regional Chair Scott Brown FAIM worked tirelessly with the Institute’s events team to ensure the record was set and he said the experience was one of the most rewarding achievements in his life.

“I am still numb to tell to you the truth,” Mr Brown said. “There are so many people to thank from the team at AIM to the sponsors and the media who generously gave us so much coverage.

“Big thanks to the loyal supporters who attended the event and made it all possible. It’s an amazing achievement and something that I am most proud of. It goes to show the benefits of networking and how powerful it can be when done professionally.”

AIM prides itself of professional networking and hosts National Networking Week events across Queensland, New South Wales, Canberra and the Northern Territory every year.

Mr Brown said many months of meticulous planning and preparation had been devoted to the GWR attempt and he hoped the Institute would keep ownership of the record for an extended period of time.

Watch the video from the event

Cairns Networking Record Day from MOD Films Cairns on Vimeo.

View photos on AIM's Facebook page

For more information contact:
Grant Stockwell AFAIM
AIM Manager, Media & Communications 
Phone 07 3227 4831 | Email


Guinness World Record