Event Details

More Smarter Selling with Keith Dudgale

Speaker: Keith Dugdale, Author, Smarter Selling
Date: Wednesday 26 November 2008
Location: Brisbane
Event Series: MasterClass

An intensive MasterClass featuring best selling author and sales expert Keith Dugdale.

It is highly recommended that delegates attend Keith's Smarter Selling one-day MasterClass before attending More Smarter Selling

Keith Dugdale presents a different take on the sales paradigm – he calls it "I Owe U".

This essentially means that sales people can find ways to help their buyers, build better relationships and sell more.

Expanding further on Keith's popular one day program, you will learn:

• How to engage different levels of buyer, junior to CEO, through being able to vary your level of conversation
• How to use "Spicy" questions to un-block conversations
• How to listen for "trigger" subjects when meeting buyers
• How to present a pitch effectively
• How to deal with hard buyer questions and accusations constructively

Speaker Profile

Keith Dugdale
Keith started his career with Coopers & Lybrand in the UK in 1982. He joined PricewaterhouseCoopers (PwC) Hong Kong in 1992 as a Training Senior Manager and held a similar position in Singapore, before moving to Shanghai as Training Director for PwC China.

In 1999 he finally made it to Australia as the Asia-Pacific Director of Learning and Development for PwC’s core tax advisory business. Keith is an accredited trainer for Myers Briggs (MBTI), LifeStyles Inventory (LSI), GroupStyles Inventory (GSI), The Octaogon and Think on Your Feet®.